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No. 0337
Published
YouTube and Amazon let creators tag products and take commission directly
Why it matters
US creators in both the YouTube Partner Program and the Amazon Influencer Program can now tag Amazon products inside videos and earn standard commissions. YouTube reports over 1 million creators signed up for Shopping and gross merchandise value up 13x between Q1 2024 and Q1 2026. The platform is closing the loop between content and transaction with no brand deal in the middle. Creators with commerce income are structurally less dependent on brand fees.
The source
Tubefilter
YouTube and Amazon let creators tag products and take commission directly
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