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No. 0484

Le Monde Says AI Overviews Haven't Hurt Its Audience So Far

Why it matters

Le Monde reports that Google's AI Overviews have not yet dented its audience, a rare first-party data point against the zero-click panic. It suggests strong brands with loyal direct traffic may weather AI search better than feared. A useful counterweight when modeling referral-traffic risk for owned content.

The source

Search Engine Journal

Le Monde Says AI Overviews Haven't Hurt Its Audience So Far

Read the original at searchenginejournal.com , opens in a new tab

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