No. 0551
Published
Google Search Profile Badges Expose The Publisher Traffic Crisis
Why it matters
Google's new search profile badges surface a deeper publisher traffic crisis as AI answers absorb clicks. The signal for brands is that owned-media traffic assumptions are eroding and referral volume is shrinking. Rebalance measurement toward citation share and assisted influence, not just sessions.
The source
Search Engine Journal
Google Search Profile Badges Expose The Publisher Traffic Crisis
Read the original at searchenginejournal.com , opens in a new tab