No. 0598
Published
Comscore data shows how AI discovery is splintering beyond ChatGPT
Why it matters
Comscore data shows AI-driven discovery fragmenting as ChatGPT's share slips while Gemini and Claude gain ground. GEO can no longer optimize for a single assistant; visibility now has to be earned across several. Plan citation and content strategy for a multi-engine answer landscape.
The source
Digiday
Comscore data shows how AI discovery is splintering beyond ChatGPT
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